Taxi Ovation

Written By Guest User
To help the hospitals combat Covid-19 with Taxi Ovation – a fundraiser was created to provide free taxi-ride services for healthcare workers in partnership with Makita General Hospital and Kyoritsu Taxi Co., Ltd. The aim was to increase the welfare of hospital staff during this pandemic as well as providing business for companies who were affected by it.

OBJECTIVE

- Support frontline healthcare workers during COVID-19 by providing safer transportation while helping local taxi companies affected by declining business.

APPROACH

- Created Taxi Ovation with hospitals and taxi partners, funding free rides for medical workers and implementing professional vehicle disinfection procedures.

OUTCOME

- Provided transportation for three hospitals and two nursing homes while generating coverage across national television, newspapers, over 100 websites, and social media.

ROLE

- Community Initiative · Partnership Development · Fundraising · PR & Media · Project Management

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