OBJECTIVE
- Launch Shima Okinawa’s Protein Ramune in Japan by refining its marketing strategy, building brand awareness, and securing additional funding.
APPROACH
- Provided strategic marketing and market-entry consulting while supporting customer acquisition and the development of a crowdfunding campaign.
OUTCOME
- Secured additional funding and supported the successful market entry of Protein Ramune while expanding its reach among target consumers in Japan.
ROLE
- Market Entry · Marketing Strategy · Crowdfunding · Strategic Consulting · Customer Acquisition