Mixmag Magazine
OBJECTIVE
- Launch Mixmag Japan as the brand’s 15th global office and establish a strong presence within Japan’s influential electronic music and cultural market.
APPROACH
- Built a local team across editorial, technology, digital marketing, and events while establishing a network of partners and suppliers aligned with the Mixmag brand.
OUTCOME
- Distributed over 150,000 print copies and built a major digital audience across Facebook, Instagram, and the Mixmag Japan website.
ROLE
- Market Entry · Team Building · Digital Marketing · Editorial Strategy · Partnership Development