Infinity Energy

With an already crowded energy-drink market looming, Infinity Energy required a helping hand from seasoned night-spot veterans to launch in Japan. We strategized and scripted a promotional video for Infinity Energy that played out on rotation in key…

OBJECTIVE

- Launch Infinity Energy in Japan through nightclub activations that differentiated the brand within the competitive energy drink market.

APPROACH

- Produced a promotional video highlighting the brand’s positioning, managing talent casting, location scouting, and full production for the Japanese market.

OUTCOME

- Secured placement across more than 50 Japanese nightclubs for two months, generating increased brand awareness and contributing to stronger sales.

ROLE

- Video Production · Brand Activation · Talent Casting · Location Scouting · Market Entry

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