Gumball 3000

Written By Guest User
With the legendary Gumball 3000 race coming to Japan for the first time, this event had to be done right. We organized a celeb-studded afterparty that lived up to expectations of almost mythic proportions.

OBJECTIVE

- Celebrate Gumball 3000’s first arrival in Tokyo with a high-profile after-party that brought together celebrities, supercars, music, and local audiences.

APPROACH

- Managed full production, party design, influencer outreach, and PR while creating a branded experience at 1 OAK Tokyo.

OUTCOME

- Attracted over 1,500 guests, generated thousands of PR impressions, and reached more than 11,000 viewers through the event’s Facebook livestream.

ROLE

- Event Production · PR & Media · Influencer Marketing · Creative Direction · Brand Experience

Guest User
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