Boost Juice

Written By Guest User
A classic Australian drink literally brought their customers to Japan in a contest to document the exciting experience. Boost’s brand was blended with Japanese flavours to create vibrant social media energy and new opportunities for all involved.

OBJECTIVE

- Document Boost Juice’s Japan contest experience while creating engaging social content that connected Australian audiences with Japanese matcha culture.

APPROACH

- Developed the “Find Your Perfect Matcha!” campaign, managing creative ideation, talent casting, location scouting, and content production throughout Japan.

OUTCOME

- Delivered a multi-platform campaign across Australia that generated over 2,000 organic likes, comments, and shares while strengthening brand engagement.

ROLE

- Content Production · Creative Direction · Talent Casting · Location Scouting · Social Media

Guest User
Previous

Alison Wonderland Warehouse Project
Next

(RED) Campaign